P02 → Royal Mail Stamps
Alongside my BARB tea project, I had a second module that gave us a number of small breifs to complete over the semester. The piece above was an outcome from one of those breifs. The task was to create a set of 6 british standard stamps; they could be for or based on any subject, the idea just had to be unique and cohesive.
Although a fictional collaborative breif, my aim was to design the stamps with the charities branding and design aethstetic in mind. I wanted the stamps to feel like they could be apart of a ‘Mind’ campaign, instead of designing in any kind of way and then just slapping their logo on the front, to tie the idea together.
The insight for this project came to me while I was thinking about why stamps are usually created. I realised that commemorative stamps are always celebrating and highlighting big occassions nationally and internationally. Due to this, I wanted to flip this stereotype and find a way to use the large platform of special stamps to promote something that may go under the public radar.